Tourism Australia nggunakake Dreamtime 2009, acara insentif unggulan negara sing ditindakake ing Sydney minggu iki, kanggo nyurung kredensial CSR.
Ing konferensi pers dina iki, kepala Tourism Australia Business Events Australia, Joyce DiMascio ngandika Dreamtime 2009 wis dirancang kanggo nampilaké minangka akeh fitur ijo lan sustainable sabisa kanggo ngurangi jejak ekologi acara.
Nalika kita sijine metu kritéria kanggo partners kita tawaran kanggo dadi tuan rumah Dreamtime 18 sasi kepungkur, kita takon tujuan kanggo nuduhake langkah-langkah apa sing bakal ditindakake supaya acara kasebut luwih lestari, ujare DiMascio. Kabeh supplier lan panggonan sing dipilih kanggo melu Dreamtime serius babagan CSR lan nggambarake kapasitas Australia kanggo ngirim opsi acara sustainable.
Delegasi mlaku menyang resepsi pambukaan resmi ing wayah wengi, lan mung panganan lan omben-omben lokal sing digunakake sajrone acara kasebut.
DiMascio ujar manawa sawetara owah-owahan liyane wis ditindakake kanggo nambah program Dreamtime taun iki, kalebu menehi delegasi luwih akeh wektu kanggo nemokake tujuan, merek sing luwih kuat kanggo Australia sajrone acara kasebut lan kualitas produk sing luwih dhuwur sing dipamerake.
Dreamtime 2009 uga nggabungake Forum Pemimpin anyar, sing bakal nampilake presentasi saka CEO MCI Asia Pasifik Robin Lokerman lan CEO Aegis Media Pacific Lee Stephens.
Kira-kira 2,500 janjian sing wis dijadwalake bakal ditindakake dina iki lan sesuk ing Dreamtime, sing wis narik 80 pembeli saka 15 negara. Dheweke bakal nganakake rapat karo 12 biro konvensi lan 50 pemasok saka saindenging Australia.
APA sing kudu dijupuk saka ARTIKEL INI:
- DiMascio said that a number of other changes have been made to improve this year's Dreamtime programme, including giving delegates more time to discover the destination, stronger branding for Australia throughout the event and a higher quality of products being showcased.
- At a press conference today, Tourism Australia’s head of Business Events Australia, Joyce DiMascio said Dreamtime 2009 had been designed to embed as many green and sustainable features as possible to reduce the event's ecological footprint.
- When we put out the criteria to our partners bidding to host Dreamtime 18 months ago, we asked the destinations to showcase what measures they would take to make the event more sustainable, said DiMascio.
